Manchester is finally beginning to embrace the cycling revolution

An artist's impression of the Oxford Road cycle routes, now largely complete. Image: Transport for Greater Manchester.

A flat city like Manchester which is home to Europe’s largest student population should be a biking mecca.

Only a few years ago this goal was still a long way off, with many would-be cyclists put off by a combination of safety or practical issues, as well as Mancunian weather.

However, like other cities across Europe, Manchester realised it needed to improve this situation. It needed to understand the needs of cyclists, experiment with solutions, and learn what worked to get more people in the saddle.

It was precisely these elements which provided the framework for the Manchester Cycling Lab research project that I began back in 2015 with my colleague Gabriele Schliwa. Our aims were quite simple: to work alongside other initiatives in the city to make cycling a mainstream, everyday form of transport via a network of newly-built or enhanced cycling routes.

We set out to learn who already cycled in the city, which roads they used, and how often. We also wanted to compare our work with comparable cities across Europe such as Berlin, which has been particularly successful at increasing cycling levels in a relatively short space of time.

Sustainable development

Fast forward to today and it looks like the Lab succeeded in delivering its core goal: namely to implement a living lab model to support sustainable development in the city.

The project linked seven research students at the University with key stakeholders to maximise the collective impact of research capacity. The project team also sought to test out the potential to engage users in cycle infrastructure planning through a range of engagement techniques, including digital media.

Our key partners certainly found the living lab model a useful one. For instance, Manchester City Council told us that the project had “added enormously” to the city’s understanding of how cycling can add to its economic, environmental and social objectives, saying it had been of “immense value” not just to the council but also to Transport for Greater Manchester and the strategic health authority.

Our robust evidence-based analysis improved decision making, while we had provided support for existing projects such as the cycle infrastructure investment along Oxford Road, right beside the University.

Indeed, Oxford Road shows what can be achieved in a very short space of time. The Oxford Road Corridor project has now banned all cars along stretches of the road at certain times, while at the same time improving pedestrian and cycle facilities. The sense of space that cyclists can now enjoy is quite remarkable.


Evidence base

Our research has also provided a valuable evidence base to support and inform those who make critical policy decisions surrounding investments in Manchester’s cycling infrastructure and programmes towards a leading sustainable transport system.

In particular the research on Berlin’s cycling transition as a potential twinning relationship with Manchester has engaged further key stakeholders and provided evidence that can guide future thinking and policy making. Furthermore, opportunities have been identified to expand the research collaboration with schools and with health professionals across the city.

In short, the living lab method of engagement has been effective in identifying the specific strategic knowledge needs of the city concerning cycling, and offers an effective way to link the needs of the city with the resources of the University.

James Evans is professor of geography at the University of Manchester, on whose blog this article originally appeared.

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The smartphone app placing virtual statues of women on the map

A virtual Edith Wharton in Central Park, New York City. Image: The Whole Story Project.

If you’re a woman, then in order for you to be immortalised in stone, bronze or whatever once you’ve shuffled off this mortal coil, you should either have royal blood or be willing to be sculpted naked. That is the rule of thumb.

A statue that actually celebrates a woman’s achievements is a rare sight. Writing in the New Statesman last year, equality campaigner Caroline Criado-Perez found that out of 925 statues in Britain, as listed by the Public Monuments and Sculpture Association, only 158 are of solo women. Of these, 46 are of royalty, including 29 of Queen Victoria. Fourteen depict the Virgin Mary.

There are signs of change, albeit slow. The suffragist Millicent Fawcett is set to be honoured with a statue in Parliament Square, where currently all 11 of the statues are of men. (They include Nelson Mandela and a nine-foot Gandhi.) The monument is to be unveiled next year to celebrate the centenary of British women receiving the right to vote.

Elsewhere, the late comedian Victoria Wood is being honoured with a statue that’ll be erected in Bury, Greater Manchester. In the Moss Side area of the city, a statue of Emmeline Pankhurst will be unveiled in 2019. Unlike the Fawcett one, neither of these is expected to receive public money, relying on crowdfunding and other sources instead.

So how many more statues of women, regardless of how they’re funded, would we need to build in order to reduce the gender gap? Well, according to Jonathan Jones, art critic at the Guardian, the magic number is: zero.

Jones’s argument, back in March, was that building statues doesn’t advance feminism, but simply traps us in the past. He wrote:

Statues don’t hold public memory. They politely bury it. These well-meaning images melt into the background scenery of our lives.

Whether this is empirically true is questionable, but it’s true that we tend not to erect them as often as we used to anyway. This is partly because there is less space available for such monuments – a noticeable disadvantage cities of the present have compared to those of the past. In order to reduce the imbalance, statues of men would probably have to be removed; many would no doubt be okay with that, but it would mean erasing history.

One partial answer to the problem is augmented reality. It can’t close the gender gap, but it could shine a spotlight on it.

To that end, an advertising agency in New York launched an app at the beginning of May. The Whole Story allows users to place virtual statues of women on a map; other uses can then view and find out more about the individuals depicted at their real-world locations, using their smartphone cameras.


Currently, users have to upload their own virtual statues using 3D-modelling software. But going forward, the project aims for an open collaboration between designers, developers and organisations, which it hopes will lead to more people getting involved.

Contributions submitted so far include a few dozen in New York, several in Washington and one of Jane Austen in Hyde Park. There are others in Italy and the Czech Republic.

Okay, it’s an app created by a marketing firm, but there are legitimate arguments for it. First, the agency’s chief creative office has herself said that it’s important to address the gender imbalance in a visual way in order to inspire current and future generations: you can’t be what you can’t see, as the saying going.

Second, if the physical presence of statues really is diminishing and they don’t hold public memory, as Jones argues, then smartphones could bridge the gap. We live our lives through our devices, capturing, snapping and storing moments, only to forget about them but then return to and share them at a later date. These memories may melt away, but they’ll always be there, backed up to the cloud even. If smartphones can be used to capture and share the message that a gender imbalance exists then that’s arguably a positive thing.  

Third, with the success of Pokemon Go, augmented reality has shown that it can encourage us to explore public spaces and heighten our appreciation for architectural landmarks. It can also prove useful as a tool for learning about historical monuments.

Of course no app will replace statues altogether. But at the very least it could highlight the fact that women’s achievements are more than just sitting on a throne or giving birth to the son of God.

Rich McEachran tweets as @richmceachran.

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